Tracking Coverage

Key media channels

  • Print media – sourced and read by in-country teams
  • Digital media – sourced from a wide set of aggregators to ensure maximum reach at lowest cost
  • Broadcast media – TV and radio

Global reach – local knowledge

  • The only vertically integrated global media analysis company – in-country teams active in over 45 countries
  • Local media knowledge informs programme scoping
  • Europe → Americas → Asia → MEA

Archive and ongoing media sources

  • Electronic sources available for backtrack audits and benchmarking – with global reach
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