Tracking Coverage
Key media channels
- Print media – sourced and read by in-country teams
- Digital media – sourced from a wide set of aggregators to ensure maximum reach at lowest cost
- Broadcast media – TV and radio
Global reach – local knowledge
- The only vertically integrated global media analysis company – in-country teams active in over 45 countries
- Local media knowledge informs programme scoping
- Europe → Americas → Asia → MEA
Archive and ongoing media sources
- Electronic sources available for backtrack audits and benchmarking – with global reach
